Digital Transformation in General Merchandise Retail: Opportunities...

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2026-09-10 09:29:43 -

Digital Transformation in General Merchandise Retail: Opportunities and Challenges

The General Merchandise Market represents a cornerstone of the global retail ecosystem, encompassing a wide range of everyday consumer goods sold through physical and digital channels. In 2024, the market reached a substantial size of 1449.9 USD Billion, reflecting resilient consumer demand despite inflationary pressures and supply chain volatility. From household essentials to...

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